CAMPAIGN TYPES

Google Ads Campaigns We Manage

Performance Max Campaigns

Coordinate campaigns across Google’s available inventory where appropriate. Performance Max uses Google’s automation to find converting customers across Search, Display, YouTube, and more.

Shopping Campaigns

Product-focused advertising for eligible ecommerce campaigns. Shopping campaigns showcase your products with images, prices, and business information to ready-to-buy shoppers.

Display Campaigns

Build awareness and consideration with visual ads across the Google Display Network. Display campaigns help you reach potential customers as they browse websites, use apps, and watch videos.

Remarketing Campaigns

Reconnect with visitors who previously interacted with your brand. Remarketing keeps your business top-of-mind and encourages return visits from users who have shown interest.

YouTube Campaigns

Reach audiences with video ads on YouTube and across the Google video network. YouTube campaigns help you tell your story and engage viewers with sight, sound, and motion.

KEYWORD STRATEGY

Good Campaigns Start With Better Keywords.

Keyword Research

Identify high-intent search terms that align with your business goals and audience needs.

Intent Analysis

Focus on commercial intent keywords that indicate readiness to convert, not just browse.

Negative Keywords

Exclude irrelevant searches like “free,” “cheap,” and “DIY” to protect budget quality.

Match Types

Use exact, phrase, and broad match strategically to balance reach with precision targeting.

MEASUREMENT

Clicks Are Easy to Count.
Business Outcomes Matter More.

AD CLICK
LANDING PAGE
FORM / CALL / PURCHASE / BOOKING
CONVERSION SIGNAL
CAMPAIGN OPTIMIZATION

MANAGEMENT APPROACH

Google Ads Management vs DIY

DIY ACCOUNT

  • Irregular optimization
  • Unclear priorities
  • Limited tracking
  • Reactive budget decisions
  • Inconsistent testing
VS

ADSTIQ MANAGED

  • Structured account
  • Regular optimization
  • Conversion-focused measurement
  • Planned testing
  • Clear reporting

WHY ADSTIQ

Why Brands Choose ADSTIQ

01

Strategy Before Spend

We develop strategy before allocating budget to ensure every dollar serves a purpose.

02

Conversion-Focused Management

We optimize for business outcomes, not just clicks and impressions.

03

Continuous Optimization

Campaigns are monitored and optimized daily, weekly, and monthly.

04

Landing Page Thinking

We ensure ad messaging aligns with landing page experience.

05

Clear Reporting

Transparent reporting that shows what’s working and what to improve.

06

Strategic Partnership

We work as an extension of your team, not just a service provider.

Questions, answered.

Everything You Need To Know Before We Get To Work.

Clear answers about strategy, timelines, pricing, services and working with ADSTIQ.

StrategyResultsPricingAI

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Answer 01

What is Google Ads management?

Google Ads management is the professional oversight and optimization of Google Ads campaigns. It includes strategy development, keyword research, ad copy creation, bid management, budget allocation, conversion tracking setup, and ongoing optimization to maximize campaign performance and return on ad spend.

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